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#Centrica
2 stories taggedCentrica.
AI Business
British Gas says customers prefer chatbots. A reader says: that's because you made calling nearly impossible.
Centrica's chief executive claims nine in ten customers choose digital channels over a phone call. A letter writer argues the company's own call barriers are driving that number, not genuine preference.
3 min read
AI Business
British Gas owner says customers prefer chatbots as it cuts 1,300 call centre jobs
Centrica is axing 1,300 staff, with the boss claiming most people would rather deal with an AI chatbot than a human agent. Workers and unions see things differently.
3 min read